Current:Home > MarketsIs McDonald's nixing free refills? Here's what to know as chain phases out self-serve drink machines -Thrive Success Strategies
Is McDonald's nixing free refills? Here's what to know as chain phases out self-serve drink machines
View
Date:2025-04-11 17:22:31
McDonald's is nixing self-serve beverage stations from its U.S. fast-food restaurants, and some locations may soon begin charging for refills.
The fast-food chain announced plans last year to slowly remove the machines, with a goal of eliminating them from all stores by 2032. Some Golden Arches franchise holders have already begun the transition away from self-serve drinks, the State Journal Register, part of the USA TODAY Network, reported last year.
Now, McDonald's says you may encounter charges for drink refills, depending on which location you go to.
Individual franchisees will decide whether their restaurant will charge for refills, the company confirmed to USA TODAY via email Tuesday.
The company's motivation for doing away with self-serve machines is to foster a consistent experience across all methods of ordering − delivery, mobile, kiosk, drive-thru or dine-in, the company previously said.
How risky is that drink?'Overlooked' problem of bacteria in fast-food soda fountains.
Some McDonald's have already eliminated self-serve drink stations
For now, customers who visit most locations can still pour their own drinks and top them off, but some stores have already have begun the transition.
“It’s an evolution towards convenience and (the result of) the growth of digital service,” Mikel Petro, who operates more than a dozen McDonald’s in central Illinois, previously told the USA TODAY Network.
Last fall, one of Petro’s locations in Lincoln − about 35 miles northeast of the state capital Springfield − had crew members fill dine-in customers’ initial soft drink order and deliver it to the table along with their meal.
At that time, Petro said, remodel project at that store was slated to start in October to install a behind-the-counter drink station for crew members to fill drinks.
Announcement comes after McDonalds pledged to focus on affordability
According to its website, the company has more than 38,000 locations worldwide and employs more than 2 million people globally.
The move comes after the fast-food mogul announced it planned to focus on affordability after soaring prices drove some customers away.
The uptick in cost in recent years resulted in less revenue from low-income customers and reduced foot traffic in stores. As a result, Chief Executive Officer Chris Kempczinski said in a late April first-quarter earnings call that McDonald's has to be "laser focused on affordability."
In May, the company promised to lower prices and said it would explore additional ways to win customers back.
Best times to travel for holiday:AAA forecasts nearly 44M travelers for Memorial Day weekend
'McDonald's has lost its mind'
The announcement to eliminate self-serve drink stations and potentially charge for refills drew swift reaction on social media.
"McDonald's made over $25 billion in profits this year, but they're charging for soda refills. Absurd," one X user posted.
Another person posted on X, "Beef patties now smaller than bun, cost is equal to nicer restaurant, would get more food elsewhere for that cost, refills for even more money you wouldn't spend elsewhere. McDonald's has lost it's mind."
Some users reported their local McD's do not have self-serve drink stations or have not had them for for a while.
"My local McDonald's stopped free refills years ago," one person posted on X.
"One of our local McDonald's doesn't have a drink machine in the restuarant, you have to ask for refills at the counter," another person posted on the social media site.
Contributing: Mary Walrath-Holdridge, Gabe Hauari and Natalie Morris
Natalie Neysa Alund is a senior reporter for USA TODAY. Reach her at [email protected] and follow her on X @nataliealund.
veryGood! (7456)
Related
- Which apps offer encrypted messaging? How to switch and what to know after feds’ warning
- Olivia Culpo responds to wedding dress drama for first time: 'I wanted to feel like myself'
- Mexican drug lord Ismael 'El Mayo' Zambada and 'El Chapo' Guzman's son arrested in Texas
- US coastal communities get $575M to guard against floods, other climate disasters
- Costco membership growth 'robust,' even amid fee increase: What to know about earnings release
- Forensic review finds improprieties in Delaware gubernatorial candidate’s campaign finances
- Thieves slam truck into Denver restaurant to steal only steaks: 'It's ridiculous'
- 'Deadpool & Wolverine': What to know before you see the Marvel sequel
- Average rate on 30
- Senators call on Federal Trade Commission to investigate automakers’ sale of driving data to brokers
Ranking
- Military service academies see drop in reported sexual assaults after alarming surge
- Trump returns to Minnesota with Midwesterner Vance to try to swing Democrat-leaning state
- Sammy Hagar 'keeping alive' music of Van Halen in summer Best of All Worlds tour
- Senate kickstarts effort to protect kids online, curb content on violence, bullying and drug use
- Where will Elmo go? HBO moves away from 'Sesame Street'
- Celine Dion makes musical comeback at Paris Olympics with Eiffel Tower serenade
- WWII veteran killed in Germany returns home to California
- California date palm ranches reap not only fruit, but a permit to host weddings and quinceañeras
Recommendation
A South Texas lawmaker’s 15
Fostering a kitten? A Californian university wants to hear from you
Former cast member of MTV's '16 and Pregnant' dies at 27: 'Our world crashed'
Family sues after teen’s 2022 death at Georgia detention center
NHL in ASL returns, delivering American Sign Language analysis for Deaf community at Winter Classic
Think Team USA has a lock on gold? Here's how LeBron & Co. could get beaten
Tennessee man convicted of inmate van escape, as allegations of sex crimes await court action
Utah officials deny clemency for man set to be executed for 1998 killing of his girlfriend’s mother